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Handbook on Electronic Commerce
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Handbook on Electronic Commerce

The world is undergoing a revolution to a digital economy, with pronounced implications for corporate strategy, marketing, operations, information systems, customer services, global supply-chain management, and product distribution. This handbook examines the aspects of electronic commerce, including electronic storefront, on-line business, consumer interface, business-to-business networking, digital payment, legal issues, information product development, and electronic business models.Indispensable for academics, students and professionals who are interested in Electronic Commerce and Internet Business.
Opplag
Softcover reprint of the original 1st ed. 2000
ISBN
9783540673446
Språk
Engelsk
Vekt
310 gram
Utgivelsesdato
16.5.2000
Antall sider
723