FROM SO WHAT? TO SO FUNDED!

Jane has dedicated her life's work to a cause that matters. But something isn't working, and Jane is having a hard time getting people to support the great work her organization does. They don't seem to notice or care. "e;So what?"e; they say. It's frustrating because there's so much Jane wants to achieve, but she simply doesn't have the resources.And then Jane read a new book by master storyteller Lisa Gerber, and learned how to tell a compelling story. She learned to tell the right story at the right time to the right people. And in doing so, Jane uncovered beautiful stories that unlocked her audience's attention - and their wallets. Now, instead of asking, "e;Who are you?"e; they say, "e;What do you need?"e; Jane went from So what? to So funded!And so can you.