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Export Market Orientation
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Export Market Orientation

This book integrates the fundamental concept of international business theory, internationalization theory, and market orientation theory providing an accessible and detailed introduction to the wide array of different research field.
Undertittel
A Comprehensive Literature Review
Opplag
1st ed. 2023
ISBN
9789811988066
Språk
Engelsk
Vekt
310 gram
Utgivelsesdato
17.1.2023
Antall sider
84