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Explaining Buyer Behavior
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Explaining Buyer Behavior

innbundet, 1992
Engelsk
This is a book applying the philosophy of the social sciences to the study of buyer behaviour. Like Why People Buy, it encompasses ideas from other disciplines such as philosophy and psychology.
Undertittel
Central Concepts and Philosophy of Science Issues
ISBN
9780195071085
Språk
Engelsk
Vekt
810 gram
Utgivelsesdato
20.8.1992
Antall sider
400