
Escalation of Commitment in Internationalization Processes
This unique book on international business presents a critical review of the role of bounded rationality in internationalization process (IP) research.
- Undertittel
- The Role of Bounded Rationality in the Uppsala Model
- Forfatter
- Björn Röber
- Opplag
- 1st ed. 2018
- ISBN
- 9783319691015
- Språk
- Engelsk
- Vekt
- 446 gram
- Utgivelsesdato
- 17.11.2017
- Antall sider
- 194
