Drivers of Wearable Device Usage

Thisbook collects multiple research articles studying the factors influencing wearabledevice usage. Based on multiple empirical studies, which research differentkinds of wearable devices such as smartwatches, activity trackers, andsmartglasses, potential drivers of wearable device usage are identified andevaluated. Overall, the book provides novel and important insights for bothpractitioners and academics, highlights their various practical implicationsfor the development and marketing of wearable devices and offers outlooks onfurther research directions.