
Customer Journeys in Fashion
This book explores emerging and alternative customer journeys in fashion. The third section examines three themes, the conceptualisation of customer journeys, ethical problems and the connection between customer journeys and sustainability.
- Undertittel
- From Linear to Multilevel
- Forfatter
- Anthony M. Kent, Anne Peirson-Smith, Yuri Siregar
- ISBN
- 9783031839504
- Språk
- Engelsk
- Vekt
- 446 gram
- Utgivelsesdato
- 12.11.2025
- Antall sider
- 383
