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Consumer Behaviour Analysis
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Consumer Behaviour Analysis

Reprinting key writings on different aspects of consumer psychology, from the theoretical to the empirical, this major work skilfully guides the reader through the material, making it a fantastic analysis of consumer behaviour.
Undertittel
Critical Perspectives on Business and Management
Redaktør
Gordon Foxall
ISBN
9780415196420
Språk
Engelsk
Vekt
2780 gram
Utgivelsesdato
15.11.2001
Forlag
Routledge
Antall sider
1416