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China Goes West
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Presenting an unrivalled perspective into the inner-workings of Chinese corporations and their expansion plans for international markets, this book combines executive interviews and first-hand accounts providing the sorely needed context to the rise of Chinese companies in home and overseas markets and how the West can successfully compete.
- Undertittel
- Everything You Need to Know About Chinese Companies Going Global
- Forfatter
- Joel Backaler
- ISBN
- 9781137293930
- Språk
- Engelsk
- Utgivelsesdato
- 30.4.2016
- Forlag
- Palgrave MacMillan UK
- Tilgjengelige elektroniske format
- PDF - Adobe DRM
- Les e-boka her
- E-bokleser i mobil/nettbrett
- Lesebrett
- Datamaskin
