
Character Merchandising
This book addresses the key issues, challenges and implications arising out of unauthorised acts of character merchandising. The book examines what qualifies as a character and its legal rights, namely property rights, personality rights and publicity rights.
- Undertittel
- Protection Under IP Laws
- Forfatter
- Vandana Mahalwar
- Opplag
- 2024 ed.
- ISBN
- 9789819756278
- Språk
- Engelsk
- Vekt
- 446 gram
- Utgivelsesdato
- 1.9.2024
- Antall sider
- 150
