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Brand Assets
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Brand Assets

Forfatter:
innbundet, 2002
Engelsk

In this title the author argues for the separate disclosure of brands as assets of a company, irrespective of whether they have been purchased or built within the corporation.

ISBN
9780470844236
Språk
Engelsk
Vekt
454 gram
Utgivelsesdato
22.4.2002
Antall sider
168