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Behavioural Business
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Behavioural Business

innbundet, 2023
Engelsk

This book explores all aspects of the new and emerging area of behavioural business. This book identifies behavioural business as a powerful application of the latest insights and tools from psychology and behavioural science to decision-making in business, management and policy.

Undertittel
The Psychology of Decisions in Economy, Business and Policy Contexts
Opplag
2023 ed.
ISBN
9789811955457
Språk
Engelsk
Vekt
446 gram
Utgivelsesdato
11.4.2023
Antall sider
222