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Advertising Campaign Design
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Advertising Campaign Design

Forfatter:
Engelsk
The author's step-by-step approach to campaign design dissects the creative process necessary to design a successful integrated marketing communications campaign one topic at a time, creating an invaluable research tool that students and professors alike will refer to time and time again.
Undertittel
Just the Essentials
ISBN
9780765625533
Språk
Engelsk
Vekt
362 gram
Utgivelsesdato
15.8.2011
Forlag
Routledge
Antall sider
256