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Advances in Kaiyu Studies
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Advances in Kaiyu Studies

The book demonstrates how Kaiyu research has evolved from the original idea to the present state and envisages prospective Kaiyu studies in the age of big data and the Internet of Things (IoT).
Undertittel
From Shop-Around Movements Through Behavioral Marketing to Town Equity Research
Opplag
2018 ed.
ISBN
9789811317385
Språk
Engelsk
Vekt
446 gram
Utgivelsesdato
20.2.2019
Antall sider
467