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Advances in Advertising Research (Vol. V)
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Advances in Advertising Research (Vol. V)

innbundet, 2014
Engelsk
Advances in Advertising Research are published by the European Advertising Academy (EAA). This volume is a compilation of research presented at the 12th International Conference in Advertising (ICORIA) which was held in Zagreb (Croatia) in June 2013.
Undertittel
Extending the Boundaries of Advertising
ISBN
9783658081317
Språk
Engelsk
Vekt
446 gram
Utgivelsesdato
8.12.2014
Forlag
Springer
Antall sider
330