
Account Management Strategies in B2B Sales
In B2B sales today, it's no longer primarily about just solving the customer's problems and winning as much of the customer's budget as possible.
- Undertittel
- Generating Customer Value and Building Sustainable Business Relationships - Methodology, Processes, Tools
- Forfatter
- Hans-Peter Neeb
- Opplag
- 1st ed. 2023
- ISBN
- 9783658404499
- Språk
- Engelsk
- Vekt
- 310 gram
- Utgivelsesdato
- 10.1.2023
- Antall sider
- 139
