Absolutely Unforgettable: The Entrepreneur's Guide To Creating A Heart-Centered Brand And Standing Out In A Noisy World

What makes a brand absolutely unforgettable? Considering there is virtually no limit to the amount of information the human brain can retain, why do we forget most of the brands we encounter? In Absolutely Unforgettable, author Stephanie Nivinskus explores what the world's most memorable brands do differently and guides entrepreneurs through the process of creating a brand that stands out in a noisy world.Loaded with proven and powerful marketing insights and tools, Absolutely Unforgettable will teach you how to: - Avoid the biggest marketing mistake most small business owners make- Identify what makes you different from, and better than your competitors- Craft two absolutely unforgettable brand stories that will captivate your ideal clients- ... And so much mor