
Unpacking Micro-Influence within the Australian Creative Sectors
This book explores the impact of micro-influencers in the digital age, focusing specifically on creative professionals in the Australian communications industry.
- Alaotsikko
- A Theoretical Framework for Understanding the Skills, Knowledge, and Capabilities of Micro-Influencers
- Kirjailija
- Lisa Harrison
- Painos
- 2024 ed.
- ISBN
- 9789819759132
- Kieli
- englanti
- Paino
- 446 grammaa
- Julkaisupäivä
- 1.10.2024
- Kustantaja
- SPRINGER VERLAG, SINGAPORE
- Sivumäärä
- 213