Trendology
Kirjailija:
Sidottu, 2014
englanti
28,70 €
Lisää toivelistalle
In this, the first data-driven guide to real time marketing, Chris Kerns outlines the value of RTM via a comprehensive social data performance analysis. He lays out best practices for measuring RTM, injects a data-driven mindset into every step of its methodology, and shows how marketers can grow RTM into a daily win for brands across the globe.
- Alaotsikko
- Building an Advantage through Data-Driven Real-Time Marketing
- Kirjailija
- C. Kerns
- ISBN
- 9781137479556
- Kieli
- englanti
- Paino
- 518 grammaa
- Julkaisupäivä
- 11.11.2014
- Kustantaja
- Palgrave Macmillan
- Sivumäärä
- 234
