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The Toyota Way in Sales and Marketing
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The Toyota Way in Sales and Marketing

This book highlights the adaptation of Lean manufacturing principles to a sales organization. It discusses how to use the principles of Lean and Kaizen within the structure and framework of customer service, dealer networks, sales experience concept, and feedback to the manufacturing arm of Toyota.

Kirjailija
Yoshio Ishizaka
ISBN
9781926537085
Kieli
englanti
Paino
660 grammaa
Julkaisupäivä
12.5.2017
Kustantaja
Enna
Sivumäärä
212