
The Preference-Driven Lead User Method for New Product Development
Alexander Sänn presents a functional method based on lead user method, preference measurement, and recommendations using collaborative filtering.
- Alaotsikko
- A Comprehensive Way to Stimulate Innovations with Internal and External Sources
- Kirjailija
- Alexander Sänn
- Painos
- 1st ed. 2017
- ISBN
- 9783658172626
- Kieli
- englanti
- Paino
- 310 grammaa
- Julkaisupäivä
- 28.2.2017
- Kustantaja
- Springer Gabler
- Sivumäärä
- 235