
The Paradigm Shift in Advertising: Moving from Traditional to Digital
- Alaotsikko
- An Integrated Approach to Understand the Changes in Advertising Communication Balancing Both Traditional and Digital
- Kirjailija
- Anvesha Sharma
- ISBN
- 9786204986579
- Kieli
- englanti
- Paino
- 381 grammaa
- Julkaisupäivä
- 28.7.2022
- Kustantaja
- Lap Lambert Academic Publishing
- Sivumäärä
- 244