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The Handbook of Communication and Corporate Social Responsibility
Tallenna

The Handbook of Communication and Corporate Social Responsibility

sidottu, 2011
englanti
This book represents the definitive research collection for corporate social responsibility communication, offering cross-disciplinary and international perspectives from the top scholars in the field.

  • Addresses a gap in the existing CSR literature
  • Demonstrates the relevance of effective CSR communication for the management of organizations
  • The 28 contributions come from top scholars in public relations, organizational communication, reputation management, marketing and management
ISBN
9781444336344
Kieli
englanti
Paino
1238 grammaa
Julkaisupäivä
24.6.2011
Sivumäärä
608