Summary: Maverick

The must-read summary of Ricardo Semler's book "e;Maverick: The Success Story Behind the World's Most Unusual Workplace"e;.This complete summary of the ideas from Ricardo Semler's book "e;Maverick"e; explores the reasons behind the amazing success of the company Semco. Founded in Brazil in 1952, its revenues had risen by 600% in 1993, despite the fact that Brazil was in recession. The various facets of Semco's philosophy, as analysed by Semler, are explained here: business aims, management of the workforce, encouragement of initiatives... This summary explains how two apparently conflicting goals, namely making money and improving the workers' lives, are actually entwined. Added-value of this summary: * Save time * Understand the keys of entrepreneurship* Expand your knowledge of personnel management To learn more, read "e;Maverick"e; by Ricardo Semler and discover how your company can follow the same road towards both human and economic success!