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Scenario Planning - Revised and Updated: The Link Between Future and Strat

72,80 €

Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation.

Painos
9001
ISBN
9781349367825
Kieli
englanti
Paino
370 grammaa
Julkaisupäivä
1.1.2009
Sivumäärä
204