Persuasion, Social Influence and Compliance Gaining

Facts101 is your complete guide to Persuasion, Social Influence and Compliance Gaining. In this book, you will learn topics such as Attitudes and Consistency, Credibility, Communicator Characteristics and Persuadability, and Conformity and Influence in Groups plus much more. With key features such as key terms, people and places, Facts101 gives you all the information you need to prepare for your next exam. Our practice tests are specific to the textbook and we have designed tools to make the most of your limited study time.