Tallenna
Market Research
Kirjailija:
nidottu, 2018
englanti
The book offers readers an overview of the entire market research process from asking market research questions to collecting and analyzing data by means of quantitative methods.
- Alaotsikko
- The Process, Data, and Methods Using Stata
- Kirjailija
- Erik Mooi, Marko Sarstedt, Irma Mooi-Reci
- Painos
- Softcover reprint of the original 1st ed. 2018
- ISBN
- 9789811353444
- Kieli
- englanti
- Paino
- 310 grammaa
- Julkaisupäivä
- 23.12.2018
- Kustantaja
- Springer Verlag, Singapore
- Sivumäärä
- 416
