Marketing Management

Lead Generation - 3 Manuscripts in 1 Book, Including: Business Development, Mobile Marketing and Marketing Analytics.

1)

BUSINESS DEVELOPMENT:

7 Easy Steps to Master Growth Hacking, Lead Generation, Sales Funnels, Traffic & Viral Marketing.

YOU''LL LEARN:

·     How to identify your target market

·     Understanding your customer base and competitors

·     How to identify the type of business you are running

·     Setting and prioritizing SMART goals

·     How to generate leads

·     Increasing website traffic

·     Using sales funnels to generate engaging leads

·     Understanding how viral marketing works

·     And much more!

2)

MOBILE MARKETING:

7 Easy Steps to Master Mobile Strategy, Mobile Advertising, App Marketing & Location Based Marketing.

YOU''LL LEARN:

• The importance of mobile strategy
• Strategies for Push Notifications
• The importance A/B testing
• How to understand the critical components of App Marketing Funnels
• The power of SMS marketing
• What Location-Based Marketing is
• How social media plays into Mobile Marketing
• What QR codes are
• How QR codes can transform the customer experience
• And much more! 

3)

MARKETING ANALYTICS:

7 Easy Steps to Master Marketing Metrics, Data Analysis, Consumer Insights & Forecasting Modeling.

YOU''LL LEARN:

• How to determine stakeholders
• Ways to navigate data integration
• The importance of key performance indicators
• Ways of implementing analytics
• The importance of data governance
• The purpose of conducting financial analysis
• The role of IT
• How to measure success
• What to look for with Vendors
• And much more!