
Introduction to Electronic Commerce and Social Commerce
The book is organized into 12 chapters grouped into 6 parts. Part 2 focuses on EC Applications, while Part 3 looks at Emerging EC Platforms, with two new chapters on Social Commerce and Enterprise Social Networks.
- Kirjailija
- Efraim Turban, Judy Whiteside, David King, Jon Outland
- Painos
- 4th ed. 2017
- ISBN
- 9783319500904
- Kieli
- englanti
- Paino
- 446 grammaa
- Julkaisupäivä
- 4.5.2017
- Kustantaja
- Springer International Publishing AG
- Sivumäärä
- 435