
Hotel and Lodging Management
Hotel and Lodging Management, Second Edition prepares readers to succeed as managers in the hotel and lodging industry, while developing a solid foundation for a long and successful career. This comprehensive resource combines detailed presentations of each department in a hotel or lodging establishment along with a close examination of organizational structure and the interdependent relationship among departments.
This updated Second Edition presents:
- New, completely updated chapters on human resources and the sales and marketing departments
- Up-to-date case studies reflecting the latest management trends and issues
- Profiles of industry pioneers working at all types of properties, from small motels to five-star hotels
- New sections on yield management, lodging environments, franchise companies, and management organizations
Hotel and Lodging Management, Second Edition is a comprehensive tool to help readers develop the understanding, knowledge, and skills to be tomorrow's management leaders.Hotel and Lodging Management, Second Edition is a comprehensive tool to help readers develop the understanding, knowledge, and skills to be tomorrow's management leaders.
- Alaotsikko
- An Introduction
- Kirjailija
- Alan T. Stutts, James F. Wortman
- ISBN
- 9780471474470
- Kieli
- englanti
- Paino
- 771 grammaa
- Julkaisupäivä
- 1.4.2005
- Kustantaja
- John Wiley Sons Inc
- Sivumäärä
- 368