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Free Gift Inside!!

21,40 €

Free Gift Inside! offers an alternative solution to the difficulty of selling to an already sated and sophisticated consumer.
* Based on the article "Torment Your Customers (They''ll Love It" which Harvard Busines Review chose as one of 2002''s Six Breakthrough Ideas
* A new concept that turns marketing on its head and offers a more effective answer to customer relationship management and permission marketing

Kirjailija
Stephen Brown
ISBN
9781841126029
Kieli
englanti
Julkaisupäivä
5.3.2004
Kustantaja
Wiley