
Electronic Commerce
Throughout the book, theoretical foundations necessary for understanding Electronic Commerce (EC) are presented, ranging from consumer behavior to the economic theory of competition.
- Alaotsikko
- A Managerial and Social Networks Perspective
- Kirjailija
- Efraim Turban, David King, Jae Kyu Lee, Ting-Peng Liang, Deborrah C. Turban
- Painos
- Softcover reprint of the original 8th ed. 2015
- ISBN
- 9783319362700
- Kieli
- englanti
- Paino
- 310 grammaa
- Julkaisupäivä
- 7.10.2016
- Kustantaja
- Springer International Publishing AG
- Sivumäärä
- 791