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Creating Value through International Strategy

Sidottu, 2004
englanti
143,10 €

Everyday, more and more companies embark on international business. Through a collection of articles by leading scholars in International Business this book answers fundamental questions such as: How do companies create value through global strategy? What are the sources of value creation? How do companies organize themselves and manage the process of international expansion? How does location specificity matter in this process? Creating Value through International Strategy will be of interest to academics and professionals in international business and management.

Toimittaja
A. Ariño
ISBN
9781403934727
Kieli
englanti
Paino
518 grammaa
Julkaisupäivä
29.10.2004
Kustantaja
Palgrave USA
Sivumäärä
263