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Corporate Communications
Tallenna

Corporate Communications

The field of corporate communications describes the practices organizations use to communicate as coherent corporate 'bodies'. Drawing on the metaphor of the body and on a variety of theories and disciplines, this text challenges the idealized notion that organizations can and should communicate as unified wholes.
Alaotsikko
Convention, Complexity and Critique
ISBN
9781412931038
Kieli
englanti
Paino
450 grammaa
Julkaisupäivä
18.3.2008
Sivumäärä
264