
Branded Spaces
Sweeping transformation of brands has led to a warranted need to conquer space for brand performances. In a fast changing world, branded spaces are becoming lighthouses for brands, for their image and for their relationship to agents.
- Alaotsikko
- Experience Enactments and Entanglements
- Toimittaja
- Stephan Sonnenburg, Laura Baker
- ISBN
- 9783658015602
- Kieli
- englanti
- Paino
- 310 grammaa
- Julkaisupäivä
- 16.3.2013
- Kustantaja
- Springer
- Sivumäärä
- 278