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Behind the Wheel at Chrysler
Tallenna

Behind the Wheel at Chrysler

A Detroit Free Press reporter demythologizes Lee Iacocca's leadership of Chrysler, demonstrating how salesmanship and self-promotion invariably trumped innovation and investment. "Everyone who cares about american industry should read this book]" (New York Times Book Review). Index.

ISBN
9780156004749
Kieli
englanti
Paino
463 grammaa
Julkaisupäivä
1.10.1996
Kustantaja
Mariner Books
Sivumäärä
368