Essay from the year 2019 in the subject Computer Science - Technical Computer Science, grade: 1.0, University of Brighton (School of Computing, Engineering and Mathematics), course: Business Computing, language: English, abstract: For my essay, I will be addressing topic 1; Applying Rogers' diffusion framework: "e;Use Rogers' 5 characteristics of innovations to explain the successful diffusion of the IBM PC in the 1980s."e; I will define the 5 characteristics or perceived attributes of innovations as defined by Everett M. Rogers in his book, Diffusion of Innovations ; and discuss the successful diffusion of the IBM PC in the 1980 s using these perceived attributes: Relative Advantage, Compatibility, Complexity, Trialability and Observability. I will conclude by discussing the influences of the IBM PC on the personal computer industry.