Wedding Cakes Aren't Just Desserts

This book is not just for the novice wedding cakedesigner, but also the experienced designeras well. The novice can gain confidence inworking with a bride and the experienceddesigner can see their business grow by learning how to honetheir marketing skills. It covers the wedding cake creationprocess from beginning to end: from advertising and makingthe first contact, all the way to delivering the cake.