Spara
The Quintessence of Strategic Management
Having read this book: You will have a basic understanding of strategy and the process of strategic management. You will be aware of the focal areas and considerations of strategy in practice. You will be able to analyze and interpret business information with regard to the underlying strategic notions.
- Undertitel
- What You Really Need to Know to Survive in Business
- Författare
- Philip Kotler, Roland Berger, Nils Bickhoff
- Upplaga
- 2010 ed.
- ISBN
- 9783642422386
- Språk
- Engelska
- Vikt
- 310 gram
- Utgivningsdatum
- 2014-10-10
- Sidor
- 133
