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The Future of Service Post-COVID-19 Pandemic, Volume 2
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The Future of Service Post-COVID-19 Pandemic, Volume 2

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This book adds to the discussion from Volume 1 by providing insights and stimulating new thinking about the changing nature of services and marketing, service work and workers, and service experiences during and after the COVID-19 pandemic in 2020, particularly focusing on services marketing.

Undertitel
Transformation of Services Marketing
Upplaga
2021 ed.
ISBN
9789813341357
Språk
Engelska
Vikt
310 gram
Utgivningsdatum
2022-02-11
Sidor
264