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The Future of Marketing
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The Future of Marketing

Författare:
inbunden, 2003
Engelska
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This text is not about "what marketing is", rather it gives comments, views, positive statements, criticisms and doubts from authors, concerning marketing and its role within business and as an academic subject in the 21st century.

Undertitel
Critical 21st Century Perspectives
Författare
P. Kitchen
ISBN
9780333992869
Språk
Engelska
Vikt
446 gram
Utgivningsdatum
2003-02-04
Sidor
196