Technology Entrepreneurship
This text caters for undergraduate and postgraduate students studying technology entrepreneurship modules on engineering, science and computing technology programmes.
New to this edition:
-All chapters updated to reflect the evolution of theory and practice in the field
-New cases on digital entrepreneurship, growth and scaling
-Extended geographical coverage of case studies
-Entrepreneurial practices updated to include recent research
-Strategic context of business models, business growth and scaling, digital entrepreneurship, entrepreneurial marketing, organization design and crowdfunding developed and updated.
- Författare
- Natasha Evers, James Cunningham, Thomas Hoholm
- ISBN
- 9781352011180
- Språk
- engelska
- Utgivningsdatum
- 2020-12-12
- Förlag
- Bloomsbury Publishing
- Sidor
- 417

