Gå direkt till innehållet
Service is Front Stage
Spara

Service is Front Stage

Författare:
inbunden, 2006
Engelska
Lägsta pris på PriceRunner
This book contains a simple but powerful definition of services based upon a separation between back-stage and front-stage activities. Services deal with front interactions, production and manufacturing with back-stage operations. Teboul uses this distinction to systematically explore the important issues of the field.
Undertitel
Positioning Services for Value Advantage
Författare
J. Teboul
ISBN
9780230006607
Språk
Engelska
Vikt
446 gram
Utgivningsdatum
2006-09-29
Sidor
172