Running a Successful Business after the Start-up Phase: or, Who are you Calling Mature?

The follow-up to "How I Survived my First Year of Full-Time Self-Employment: Going it Alone at 40", "Running a Successful Business After the Start-up Phase" looks at what happens once you have survived those start-up years. With sections on building your customer base, investing in your business, blogging and social media, this book gives the mature business-owner an essential toolkit for making more money, having more fun and reclaiming their work-life balance. Read on its own or in conjunction with "How I Survived my First Year of Full-Time Self-Employment" for a no-nonsense and practical guide to EXACTLY how to do things. There are no special secrets to buy or courses to take; the book links to extra resources on the Libro website which can be accessed free of charge. Do you want to know how to: -Say yes to the right customers and no to the wrong ones -Build your social media platform in a reciprocating and principled way -Make more money doing less work -Reclaim your work-life balance -Build links with other people in your industry and beyond -Succeed in a mature business If the answer to any of these is yes, read this book now