
Quantitative Models in Marketing Research
Presents the most important and practically relevant quantitative models used for marketing research.
- Författare
- Philip Hans Franses, Richard Paap
- ISBN
- 9780521801669
- Språk
- Engelska
- Vikt
- 603 gram
- Utgivningsdatum
- 2001-08-09
- Sidor
- 222
