Palgrave Business & Management Collection

Plant Here the Standard tells the story of the world''s oldest evening newspaper, the (London) Evening Standard. Commencing in the time of Oliver Cromwell, it traces the history of the Baldwin Family, fearless Protestant publishers, whose successors launched The Standard in 1827. Later owners of the paper were to include: C.Arthur Pearson, founder of the Daily Express; Lord Beaverbrook; and, now, Lord Rothermere. And throughout there are tales of the paper''s scoops, its famous journalists and cartoonists, and its political involvements.