Methods in Behavioural Research

One of the most common questions asked by students new to the study of psychology is ';What is psychology?' Misconceptions created by popular media as well as the diverse careers paths of those holding psychology degrees have contributed this confusion. Psychology is both an applied and academic field that studies the human mind and behaviour. Research in psychology seeks to understand and explain thought, emotion and behaviour. Applications of psychology include mental health treatment, performance enhancement, self-help, ergonomics and many other areas affecting health and daily life. The topic covered in the book are : Behavioural Research; The Measurement of Behaviour; Behavioural Variability and Research; Basic Issues in Experimental Research; Descriptive Research; Single-Case Research; Ethical Issues in Behavioural Research; Approaches to Psychological Measurement; Analysing Experimental Data