Spara
Managing the New Customer Relationship
Läs i Adobe DRM-kompatibel e-boksläsareDen här e-boken är kopieringsskyddad med Adobe DRM vilket påverkar var du kan läsa den. Läs mer
Praise for MANAGING THE NEW CUSTOMER RELATIONSHIP Gordon delivers an impressive synthesis of the newest methods for engaging customers in relationships that last. No organization today can succeed without the mastery of customer relationship management strategy fundamentals. But to win in the decades ahead, you must also understand and capitalize on the rapidly evolving social computing, mobility and customer analytics technologies described in this book. Checklists, self-assessments and graphical frameworks deliver pragmatic value for the practicing manager. William Band, Vice-President, Principal Analyst, Forrester Research Inc., Cambridge, MA
- Undertitel
- Strategies to Engage the Social Customer and Build Lasting Value
- Författare
- Ian Gordon
- ISBN
- 9781118255858
- Språk
- Engelska
- Utgivningsdatum
- 2013-03-21
- Förlag
- WILEY
- Tillgängliga elektroniska format
- Epub - Adobe DRM
- Läs e-boken här
- E-boksläsare i mobil/surfplatta
- Läsplatta
- Dator
