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Managing Sustainability
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Managing Sustainability

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Starting the discussion around research-knowledge on CSR, the authors discuss the strategic aspects of managing sustainability in retailing and service companies and offer recommendations to effectively manage the marketing levers for sustainability.
Undertitel
Perspectives From Retailing and Services
Upplaga
2022 ed.
ISBN
9783031120268
Språk
Engelska
Vikt
446 gram
Utgivningsdatum
2022-09-15
Sidor
184