Introduction to Socio-Cultural Anthropology

The scientific study of the different traits of humans such as humanity, cultures, societies, human behavior and biology is called anthropology. Socio-cultural anthropology is an inter-disciplinary field which draws on the principles social anthropology and cultural anthropology. It seeks to develop an understanding about other cultures and societies in terms of their own values and traditions. This involves the analysis of qualitative data using ethnographic techniques. These techniques focus on the holistic examination of cultures, including political, economic, and structural aspects. Some of the important areas of research under the discipline of socio-cultural anthropology are kinship, social organization, patterns of consumption and exchange, religion, etc. Different approaches, evaluations and methodologies on socio-cultural anthropology have been included in this book. It attempts to understand the multiple branches that fall under the discipline of socio-cultural anthropology and how such concepts have practical applications. This book will provide comprehensive knowledge to the readers.